• Publishing

Marketing Executive Games

Job Description

We are seeking a dynamic and creative Marketing Executive specializing in the gaming industry to join our team. As a Marketing Executive for Games, you will be responsible for developing and implementing marketing strategies to promote our gaming products, engage the target audience, and drive user acquisition. The ideal candidate should have a passion for gaming, a deep understanding of the gaming market, and a proven track record in executing successful marketing campaigns.

Responsibilities & Skills Required

  • Develop and execute comprehensive marketing strategies to promote our gaming products and drive user engagement.
  • Collaborate with cross-functional teams to ensure integrated marketing efforts.
  • Conduct market research to identify trends, competitor activities, and opportunities within the gaming industry.
  • Plan and execute online and offline marketing campaigns, including social media, email marketing, influencer partnerships, and events.
  • Create compelling and engaging content tailored to the gaming community, including video content, blog posts, and social media updates.
  • Analyze key performance indicators (KPIs) to measure the success of marketing campaigns and adjust strategies accordingly.
  • Stay up-to-date with industry trends, emerging technologies, and changes in consumer behavior to inform marketing strategies.
  • Proven experience in marketing within the gaming industry.
  • Deep understanding of gaming trends, communities, and platforms.
  • Strong knowledge of digital marketing channels, including social media, email marketing, and influencer marketing.
  • Excellent communication and interpersonal skills to effectively engage with the gaming community.
  • Creative thinking and the ability to generate innovative marketing ideas.
  • Analytical mindset with the ability to interpret data and metrics to drive informed decisions.
  • Familiarity with gaming platforms, game development processes, and industry-specific terminology.

Qualifications and Experience

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Proven experience (2 years) in a marketing role, with a focus on the gaming industry.
  • Demonstrated success in planning and executing marketing campaigns.
  • Experience with analytics tools and platforms for measuring campaign performance.
  • Passion for gaming and a strong understanding of the gaming culture.

Office Hours:

9 am to 6 pm

Location:

Islamabad

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